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Master of Arts in Design Innovation Management

About

This programme is specifically crafted to:

  • Expand design innovation management practices across organizations that view design as a strategic competitive advantage.
  • Address the increasing demand for advanced expertise in design leadership and management across various industries and services.
  • Equip graduates with the skills to manage advanced design technologies and implement modern management strategies effectively.

Graduates from design backgrounds who want to advance their managerial skills and non-design field managers or executives seeking to hone in their design management skills are suitable for this programme.

The Benefits of the Programme

  • Innovation and management from a creative perspective within a world-leading art and design institution with strong links to the creative industries.
  • Application of Design Thinking to real-world challenges, fostering collaborative design, critical engagement, and shared learning experiences.
  • Interdisciplinary approach combining theories from design, business, and humanities, delivered through projects and collaborations.
  • Understanding creative briefs, target audiences, and markets through Design Management and Innovation.
  • Diverse career opportunities, including:
    • Setting up your own business
    • In-house and external design leadership roles
    • Cultural positions
    • Agency management jobs

Who Should Attend?

This programme is suitable for:

  • Graduates from design backgrounds who want to develop managerial skills relevant to their expertise.
  • Managers and executives from non-design fields who require design management skills as part of their responsibilities.

Key facts

Statistics
Qualification Master's Degree
Qualification Subtype Master of Arts (MA)
Coursework / Research None
Study mode Full-time
Duration 1 year
Intakes May, August, December
Total estimated cost (local) MYR 36,100
Total estimated cost (foreign) MYR 47,950

Subjects

  • Art

  • Business, Management

Duration

1 year

Tuition fees

Description Local students Foreign students
Tuition fee MYR 34,800 MYR 38,800
Miscellaneous fees MYR 1,300 MYR 9,150
Total estimated cost of attendance MYR 36,100 MYR 47,950
Estimated cost per year MYR 36,100 MYR 47,950

Miscellanous fees explained

Local students

Description Amount
Library Deposit (refundable)
MYR 500
Engineering Laboratory Deposit (refundable)
MYR 500
Enrollment Fees MYR 800

Foreign students

Description Amount
Application & Student Visa Fees
MYR 4,150
International Student Registration & Administrative Fees
MYR 5,000
Library Deposit (refundable)
MYR 500
Engineering Laboratory Deposit (refundable)
MYR 500
Personal Bond (refundable) MYR 1,000

Estimated cost as reported by the institution. There may be additional administrative fees. Please contact us for the latest information.

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Admissions

Intakes

Entry Requirements

General Requirements

  • Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
  • Bachelor’s degree in related fields with a CGPA of less than 2.50 can be accepted, subject to a minimum of 5 years working experience in the relevant fields.
  • Pass an interview or submission of portfolio determined by the Senate as required.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).

English Requirements

  • IELTS: 6.0

Curriculum

This programme comprises 9 coursework modules and a Creative Futures Project. There are 8 compulsory Core Modules and 1 Elective Module to choose from the options provided.

Pre-Requisite Modules (For Non-Related Students)

Duration: 1 Month

  • Managing People
  • Understanding Customers
  • Managerial Finance
  • Business Environment & Strategic Planning

Core Modules

  • Design and Creative Industries
  • Business Planning for Creative Entrepreneur
  • Research Methodology
  • Design Thinking
  • Integrated Brand Management
  • Future Media Innovation
  • Service Design
  • Project Feasibility Study
  • Creative Futures Project

Elective Modules (Choose 1):

  • Intellectual Property
  • Creative Sustainability
  • Technology Management
  • Design for Retail
  • Managing Business Web Presence

 

Project

For the final project module named Creative Futures Project, you will need to complete an industry-based major projects along with evidence and output related to the Design Innovation Management field. There will be a final exhibition and presentation towards the end of the course.

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