Diploma in Multimedia, Advertising & Broadcasting

Limkokwing University of Creative Technology
Kuala Lumpur, WP Kuala Lumpur, Malaysia
Qualification
Diploma
Study mode
Full-time, Online
Duration
3 years
Intakes
April
Total tuition fee (local)
RM 138,714
Total tuition fee (foreign)
Contact the university / college

About this course

Become well-rounded broadcast journalists with Limkokwing’s Diploma in Multimedia, Advertising & Broadcasting. This programme is designed to equip you with the highest level of professional creative communication skills through intensive industry practicals and creative thinking modules. Students will inculcate the fundamentals of using the tools of general media studies, public relations, broadcasting, journalism, marketing and advertising in particular, as the key industries of the field.

Career Opportunities:
  • Broadcast Journalist
  • Audio-Visual Producer
  • Editor
  • Content Writer
  • Media Executive
  • Copywriter
  • Product Executive
  • Communication Executive
  • Public Relations Executive

Entry Requirements

1. A pass in SPM/O-Level or its equivalent, with a minimum of 3 credits in any subject, including English OR

2. A pass in Sijil Tinggi Persekolahan Malaysia (STPM/A-Level) or its equivalent, with a minimum of Grade C (GP 2.00) in any subject and a credit in English at SPM or its equivalent OR

3. A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul and a credit in English at SPM or its equivalent OR

4. A pass in SKM level 3 and pass SPM with a credit in English OR

5. A Certificate or its equivalent and a credit in English at SPM or its equivalent OR

6. A Certificate in Media and Communication or its equivalent. AND

7. English Proficiency Requirement for International student IELTS 4.0 OR TOEFL iBT 30-31 OR PBT 397 OR CAE 154(Cambridge Advance English) OR CPE 154(Cambridge Proficiency English) OR CFE 142-146(Cambridge First English) OR PTE 30(Pearson Test of English Academic) OR MUET Band 2

Curriculum

Year 1
Semester 1 Semester 2
Media, Culture & Society 1 Design Study 1
Information Technology Professional Writing
Malaysian Studies* Media, Culture, Society 2
  Bahasa Kebangsaan A/B*
Elective (Select one): Elective (Select one):
Human Communications Introduction to Management
Advanced Business English Introduction to Marketing

 

 

Year 2
Semester 3 Semester 4
Design Study 2 Advertising Creativity
Writing for Electronic Media Multimedia Technologies 1
Introduction to Advertising Broadcast Media Production
Moral/Islamic Studies* Photography
Elective (Select one): Elective (Select one):
Creative Studies Buyer Behaviour
Writing for Print Introduction to Public Relations

 

 

Year 3 (Multimedia Major)
Semester 5 Semester 6
Multimedia Production Visualisation & Animation
Graphic Design for Multimedia Multimedia Project
Multimedia Technologies 2 Multimedia Broadcasting
  Elective (Select one):
Internship
Mass Media Research

 

 

Year 3 (Advertising Major)
Semester 5 Semester 6
Media Planning & Strategy Integrated Marketing Communication
Advertising Management Advertising Campaign Planning
Copywriting Presentation Skills
  Elective (Select one):
Internship
Mass Media Research

 

 

Year 3 (Broadcasting Major)
Semester 5 Semester 6
Introduction to Screen Studies Video Documentary Production
Video Production 1 Video Production 2
Introduction to Screenwriting Directing Workshop
  Elective (Select one):
Internship
Mass Media Research

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