Bachelor of Communication (Hons) in Digital Media

Limkokwing University of Creative Technology
Kuala Lumpur, WP Kuala Lumpur, Malaysia
Qualification
Bachelor's Degree
Study mode
Full-time, Online
Duration
3 years
Intakes
July August
Total tuition fee (local)
RM 58,650
Total tuition fee (foreign)
Contact the university / college

About this course

Limkokwing’s Bachelor of Communication in Digital Media offers a blend of theory and practice, preparing you with all you need for a future in digital and interactive media. The programme covers aspects of new media, internet technology, digital media and how it can enhance communication. You will develop a deep understanding of multimedia and its important role in the information age, digital technologies, theories of communication, new media communication methodologies, and the digital society.

This era of information and technology has created a strong demand for tech-savvy individuals who are capable of using the latest and most advanced media tools in getting the message through. The Bachelor of Communication (Hons) in Digital Media covers aspects of new media, internet technology, digital media and how it can enhance communication. Students will develop a deep understanding of multimedia and its important role in the information age, digital technologies, theories of communication, new media communication methodologies, and the digital society.

This program is for young communicators who would like to have an edge in using the latest technology as a communication tool. Graduates will be able to manage, produce and design multimedia content such as websites, DVDs and other interactive media. They will also gain a strong capability to join any organization and compete in the media industry and beyond.

Career opportunities:

  • Ad Representative
  • Illustrator
  • Special Effects Director
  • Digital Media Specialist
  • Creative Consultant
  • Visual Arts Consultant
  • Animator
  • Software Designer
  • Multimedia Consultant

Entry Requirements

1. A pass in STPM/A-Level or its equivalent, with a minimum of Grade C (GPA 2.00) in any two subjects and a credit in English at SPM/O-Level or its equivalent OR

2. A pass in STAM with a minimum grade of Jayyid and a credit in English at SPM or its equivalent OR

3. A Diploma or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent OR

4. A Diploma in Media and Communication or its equivalent OR 5. Matriculation/Foundation or its equivalent, with a minimum CGPA of 2.00 and credit in English at SPM or its equivalent. AND 6. English Proficiency Requirement for International student IELTS 5.0 OR TOEFL iBT 34 OR TOEFL PBT 410-413 OR CAE160 (Cambridge Advance English) OR CPE 180(Cambridge Proficiency English) OR CFE 154-161(Cambridge First English) OR PTE 36(Pearson Test of English Academic) OR MUET Band 3

Curriculum

Year 1
Semester 1 Semester 2
Communication Theories Communication in the New Economy
Writing for Digital Media Internet Technology & Web Design
Introduction to New Media Media Convergence
Digital Photography Creative Multimedia Design
Video for Web Digital Photography
Choose One: Choose One:
Moral Studies Bahasa Kebangsaan A / B
Islamic Studies Co-Curriculum 2
Co-Curriculum 1  
Choose One: Choose One:
Principles of Public Relations Principles of Journalism
Principles of Advertising Principles of Broadcasting

 

 

Year 2
Semester 3 Semester 4
Communication Research Methods Communication Management
Writing Skills for Communicators Animation Practice
Digital Media Communication 1 Internet Marketing
Media Audience Studies Radio & Television Production
  Digital Media Communication 2
Choose One:  
Malaysian Studies  
Co-Curriculum 3  
Choose One: Choose One:
Digital Advertising Publication Design
Public Relations Management Feature Writing
  Global Classroom

 

 

Year 3
Semester 5 Semester 6
Internet Technology in Communication Corporate Communication
Media Planning Dissertation
Digital Technology 1 Communication Law, Media & Ethics
Internship Digital Technology 2
  Choose One:
  Strategic Marketing Communication
  Public Relations Writing

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