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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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BSc (Hons) Marketing

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 4 years
Intakes September
Tuition (Local students) Data not available
Tuition (Foreign students) RM 291,384
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Admissions

Intakes

Fees

Tuition

Data not available
Local students
RM 291,384
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

  • 300 to 320 tariff points from 3 A-levels, or equivalent qualifications. BTEC Extended Diploma: DDM
  • Recommended GCSEs: This course requires a minimum of 5 GCSEs, or equivalent, at grades A* to C, including Maths and English or equivalent.
  • If English is not your first language: IELTS 6.5 (Academic) or above.

Curriculum

Year One - Level C (Certificate Level)

  • Fundamentals of Marketing
  • Consumer Culture & Behaviour
  • Introduction to Management
  • Integration of Marketing, Advertising & PR
  • Introduction to Economics
  • Legal Relationships

Year Two - Level I (Intermediate Level)

  • Brands & Brand Communication
  • Digital Communication Strategies
  • Understanding Organisations & Human Resource Management (HRM)
  • Academic & Professional Research
  • Simulated Business Exercise
  • Financial Analysis

Year Three – Your Placement Year

Year Four - Level H (Honours Level)

  • Dissertation
  • Strategic Marketing Management

Option units (choose three units from the following):

  • Brand Management
  • Consumer Cultures and Societies
  • Corporate Sponsorship
  • Creativity in Communication
  • Online Culture and Behaviour
  • Persuasion and Influence
  • Relationship Marketing
  • Social Communication
  • Transnational and Multicultural Communication
  • Principles of Consultancy

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